Happy Monday friends , I know I know normally we have marketing Mondays but I really love this guest post from Fabrice about the lovely designer’s block . I know most of you all can agree this is a real thing especially when we are juggling 5 events and still trying to produce new ideas . Here’s more from Fabrice and I hope this inspires you and gets you going on the beautiful Monday !
Ah, the dreaded designer’s block. As creatives, we thrive off of inspiration – be it through pictures, phrases, colors or shapes. That’s why it can be extremely frustrating when the ideas just aren’t coming. So, what is one to do other than stare at an empty page?
Anything, really! Inspiration comes in all shapes and forms – not just from industry blogs and magazines. If you’re really looking for unique inspiration, it’s time to break the mold and think outside of the box if you really want to get the creative juices flowing.
First and foremost, there’s no better cure for a rut than fresh air. Step away from your desk and go outside for a refreshing breath – and better yet, take a walk around the block and take in the scenery. Remember – inspiration can come from anywhere if you know where to look, so a shift in perspective may be just what you need.
Look at the architecture around town and take in the colors that you see around you. Go to movies, plays and other local events. Read books. Just because it doesn’t feel like you’re working because you’re not at your desk doesn’t mean you’re being unproductive. Everyone needs a break from time to time and the truth is that creativity tends to blossom in a clear mind.
It also helps to track trends from other industries. If you’re a wedding planner, for example, don’t miss out on the latest runway styles in the fashion industry because it may spark an idea for your clients. It’s also an excuse to get those gorgeous luxury furniture catalogs – who knows what you can find in those pages? Perhaps a new chair style or lighting design!
One of my top tips for finding inspiration is to take a notebook with you everywhere you go. You never know when creativity will strike! As you open your eyes to the other sources of inspiration around you, it can help to write it down right away – even if it’s barely an idea. The more you consult your notebook and mull over the bits and pieces you’ve jotted down, the more things will fall into place and start to make sense.
With that said, finding inspiration is an extremely personal process. Only you know what works best for your work style. I love to be out and about and would much rather prefer working over a coffee at a busy café, but I know plenty of people who are more focused in a peaceful office where they can get down to business. It’s up to you to experiment with different environments and sources of motivation to find what really suits you.
Fabrice Orlando is the CEO of Cocoon Events Group, a luxury event planning company based in Marrakech, Morocco that specializes in high-end weddings and special events worldwide.
Photo Credit : Christine Glebov